Sigma Paints, a joint venture of the fifth largest paint company in the world, the SigmaKalon Group, has implemented Sage Enterprise Resource Planning (ERP) software to manage its business in the Saudi Arabia, U.A.E., Oman and Qatar. The new software has helped integrate business processes across offices and improve operational efficiency.
In a deal valued at over 1 million Saudi Riyals, the 55-user system comprising of a total of 20 modules were successfully implemented, in 4 months in Sigma’s Sales & Marketing offices in Dammam, Al Khobar, Riyadh, Jeddah, Dubai, Abu Dhabi, and Doha. The project also includes implementing Sage’s manufacturing suite at Sigma’s factories in Dammam and Abu Dhabi.
Jo Paffen, General Manager of Sigma Paints Saudi Arabia and Area Director for SigmaKalon for the Middle East said, “Although SigmaKalon is using SAP in other locations, for the Middle East, we chose Sage ahead of SAP because it best suited our functional requirements. We also wanted a vendor that had a proven track record and strong local presence. TotalFinaElf, our parent company, have recently implemented Sage in Dubai in their Lubricant operation and are extremely happy.”
Marc Van der Ven, Managing Director of Sage Software Middle East said, ” Sigma Paints wanted a robust, scalable ERP that had a low cost of ownership. Sage offered them that and the best price/ performance ratio. We also clearly demonstrated to Sigma how they would achieve total integration of their various operations using Sage and how it would help them improve their operational efficiency.”
Ahmed Al-Quraihi, IT Manager of Sigma Paints said, “Sage ERP has helped improve visibility and information flow across our various offices resulting in higher levels of service to customers. The powerful reporting system has also enhanced the quality of the decision-making process with Sigma.”
Established in 1981, Sigma Paints Saudi Arabia is a Saudi-Dutch joint venture between local Saudi businessmen and Sigma Coatings, Holland. Today, Sigma Paints is a leading manufacturer of decorative paints, marine paints and protective coatings in the region.
Sigma Coatings recently merged with the Kalon Group (part of TotalFinaElf) to form SigmaKalon, the fifth largest paint company in the world. TotalFinaElf is the fourth largest oil company in the world.
